Electric Pickup Truck War
We have previously looked at the 2022 Hummer EV, the Bollinger B1, Nikola Badger, and the Rivian R1T.
Bloomberg looks at the electrification of the pickup truck, America’s most beloved automobile, and oif ti could jolt EVs fully into the U.S. mainstream.
It also promises a huge payday for the companies that can make them affordable. The players in this potentially lucrative market aren’t just the traditional, deep-pocketed automakers, mind you: there’s a batch of well-funded startups going head-to-head in the coming fight